My Son Made me a Book Ad for Social Media!
Good morning, all! I wanted to share something. Keep my son in mind, too, if you ever want to do anything like this. My son, Jacob, edits commercials. He was even nominated for a Shorty Award last year. Anyway, he was explaining to me that the best ads now (that perform the best) are the ones that look like someone just filmed it on their phone. He explained that this generation wants transparency and authenticity.
So we set up some Google Meets/Zoom interviews with some people who have reached out to tell me that my book greatly impacted them. He did some 1 hour interviews with them to make me some 1 minute ads for social media. Attached is the first one 1 minute ad he made me. This woman is Sara. She is a medical professional who buys my books to give away. In the ad she says she has purchased 15-20 copies, but she has been buying my book for 7 years, from the start of the 1st Edition. She has actually purchased over 50 copies all together between the two editions! It blew me away. We haven't even met before. See the attached video link...
SarahInterview_1m5s_Ad_Portrait.mp4