How to Grow Your Email List By Borrowing Other People's Audiences with Bryan Harris
Building your audience can feel like an exercise in futility. Churning out post after post, hoping that one new person will subscribe. But today’s guest invites you to step off the content hamster wheel of death and try a different approach–an overlooked and underrated marketing strategy that he inadvertently discovered 10 years ago.
This week we are speaking with Bryan Harris, Founder and CEO of Growth Tools, who has used his growth framework to help clients such as Amy Porterfield, Michael Hyatt, and Jerry B. Jenkins. Listen in!
Ep. 56: How to Grow Your Email List by Borrowing Other People's Audiences w/ Bryan Harris
Tune in to Hear:
How Borrowing Other People’s Audiences (BOPA) works and the results Bryan has seen from it
Why BOPA is the best marketing strategy for authors- whether fiction or nonfiction
How to track whether or not BOPA is working for you
What mistakes to avoid when seeking to borrow other people’s audiences
